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The new content in the extended Book Edition „In-Memory Data Management“ by Hasso Plattner and Alexander Zeier with the new Book Subtitle „Technology and Applications“ (to point out the „In-Memory Application Focus“ already in the subtitle) targets the development and deployment of data-intensive applications that are designed for leveraging the capabilities of in-memory database systems. Among other new content, we introduces an in-memory application programming model that includes the most important aspects and guidelines for developing in-memory applications. To ease the tasks of application developers and database administrators, we discuss the graphical creation of database views. Finally, we also elaborate on new features on application level through the combination of data analytics and text search and by presenting two new industry case studies Charite (HANA Oncolyzer, new App which combines structured and unstructured Data) and Hilti.